Privacy Policy for Flower Delivery Welwyn

Name: LIKE A ROYAL
Brand: Flower Delivery Welwyn
Price: 85.00 GBP
Availability: InStock

Introduction to Our Privacy Commitment

Flower Delivery Welwyn is committed to safeguarding your privacy and ensuring the responsible use of your personal information in accordance with the General Data Protection Regulation (GDPR) and all relevant data protection legislation. This Privacy Policy explains how we collect, use, retain, and protect your personal information. The policy applies to all customers who place Flower Delivery Welwyn orders from Welwyn and the surrounding districts.

What Data We Collect

When you place an order with Flower Delivery Welwyn, we collect only the necessary personal information required to provide our services efficiently and securely. The categories of personal data that we may collect include:

Contact Information: Your full name, delivery address, billing address, and contact phone number.
Order Information: Details regarding your order, such as the products selected, the recipient’s name and address, and any personalized messages.
Payment Information: Transaction details (note: we do not store credit or debit card numbers; these are processed securely by our payment processors).
Communication Data: Records of your correspondence with us, including queries, feedback, or complaints sent via our website or by post.
Website Usage Data: Technical data such as your IP address, browser type, operating system, and information about how you use our website (collected via cookies – see our separate Cookie Policy for further details).

Lawful Basis for Processing Personal Data

Under the GDPR, we are required to have a lawful basis for processing your personal information. Flower Delivery Welwyn relies on the following legal grounds:

Contractual Necessity: Processing data to fulfill our contractual obligations to you, such as processing your order, delivering flowers, and providing customer service.
Legal Obligation: Processing data when required to comply with applicable laws and regulations, for example, for tax purposes or to assist authorities in case of investigations.
Legitimate Interests: Processing data as necessary to pursue our legitimate business interests, including improving our services, maintaining website security, and analyzing customer preferences. We ensure these interests do not override your fundamental rights and freedoms.
Consent: In specific circumstances, where required, we will obtain your explicit consent to process your data (for example, subscribing to marketing communications).

Retention of Your Personal Information

We retain your personal information for no longer than is necessary for the purposes for which it was collected. The retention period depends on the type of information, the reason for its collection, and legal or business requirements, as outlined below:

Order and Delivery Data: Retained for up to seven years to comply with contractual and legal requirements, such as for accounting, tax purposes, and potential customer service queries.
Communication Records: Held for up to three years to manage customer relationships and deal with queries or complaints effectively.
Marketing Preferences: Kept until you withdraw your consent or ask us to erase your information from our marketing database.
Website Use Data: Retained as specified in our Cookie Policy, typically for analytical or functional purposes.

When the retention period expires, or when data is no longer required, your information is deleted or anonymized in a secure manner.

Processors and Data Sharing

Flower Delivery Welwyn may share your personal data with trusted third-party service providers who act as data processors on our behalf. This is limited to fulfilling orders, processing payments, or providing technical support and analytics services. The categories of processors include:

Payment Service Providers: Securely process your payment transactions, ensuring your financial information is protected.
Delivery Partners: Trusted courier and delivery networks ensuring timely and accurate delivery of your floral orders.
IT and Website Support Providers: Maintain the security and performance of our website and systems.
Analytics Companies: Help us understand user behavior so we can enhance customer experience and website functionality.

All processors act strictly under our instructions, are contractually bound to maintain confidentiality, and implement appropriate security measures. We do not sell or rent your data to third parties. Your information may also be disclosed to competent authorities if legally required.

Your Rights Under GDPR

As a customer of Flower Delivery Welwyn, you have the following rights regarding your personal information under the GDPR:

Right of Access: Request a copy of the personal information we hold about you.
Right to Rectification: Ask us to correct or update inaccurate or incomplete personal data.
Right to Erasure: Request the deletion of your personal information where there is no compelling reason for its continued processing.
Right to Restrict Processing: Ask us to restrict processing of your data in certain circumstances.
Right to Data Portability: Request transfer of your data to another organisation in a structured, commonly used format.
Right to Object: Object to certain types of processing, such as direct marketing.
Right to Withdraw Consent: Where processing is based on your consent, you may withdraw that consent at any time without affecting prior lawful processing.
Right to Lodge a Complaint: If you believe your data protection rights have been violated, you are entitled to lodge a complaint with the Information Commissioner’s Office (ICO) or your local supervisory authority.

To exercise any of these rights or for more information about our use of your personal data, please contact our customer service team using the details provided on our website or by post.

Policy Updates and Changes

We may update this Privacy Policy from time to time to reflect changes in our legal obligations, data processing practices, or business operations. Any revisions will be posted on this page and, where appropriate, notified to you in advance. Please check this page periodically to stay informed about how we are protecting your information.

Contact and Further Information

For questions about this Privacy Policy or our data protection practices, please contact us using the postal address listed on our website. We take your privacy seriously and will do our utmost to address your concerns quickly and transparently.